Features
Calendars: Adding a custom calendar lets your customers know when you are having a sale or any other special event.
Weather Link:
Newsletters: An ideal way for your site to always be current, tell your success stories, include family or employee pictures, testimonials, rate changes and much, much more.
Photo Gallery / Slide Shows: Most web surfers are very visual people. The more pictures the better but keep them organized in photo galleries.
Shopping Carts: A Shopping Cart program allows you to implement your own on-line storefront. The shopping cart keeps track of what visitors have ordered and allows them to add or remove items from a 'virtual shopping cart'. When a visitor decides to check-out, the order information including the buyer's name, address and billing instruction is e-mailed to you and a receipt is sent to the shopper all through a secure site.
Secured Sites: You need a secure site if, you have an online store or accept online orders and credit cards or your business partners log in to confidential information on an extranet or you have offices that share confidential information over an intranet or you process sensitive data such as address, birth date, license, ID numbers etc or you need to comply with privacy and security requirements.
How does a secure site work? An SSL Certificate consists of a public key and a private key. The public key is used to encrypt information and the private key is used to decipher it. When a browser points to a secured domain, a secure sockets layer handshake authenticates the server and the client and establishes an encryption method and a unique session key. They can begin a secure session that guarantees message privacy and message integrity.
Maps and/or Directions: Do you want your Web Site to drive customers to your store? Map and directions to your store powered by MapQuest or Google is a must.
Infomercial's: You spent a great deal of money producing TV commercials. Why not put they on your web site?
Virtual Tours: 360° panoramic photographs
Flash: The proper use of Flash has been a hotly debated topic between rich media evangelists and usability experts. Flash can be used to create an entire "Flash sites" or to just add interactive elements to a standard HTML site. Flash technology is often used in interactive banner & button advertisements. The Lucey Group feels Flash should be used sparingly to enhance your site, not over power it.
Site Counters: Track the activity of your site with a hit counter. 
Audio: Would music enhance your site or over power it? Ever thought of having your testimonials spoken instead of written? There are pros and cons to audio. Your Lucey Group consultant and you will discuss your audio options and why. Does your company have radio ad's? why not put them on your site?
Video: Video streaming can really make your web site POP! Video adds depth to your web site’s personality.
Site Map
Every Web Site should include 2 site maps. One should be in html for viewing by your site visitors and one in xml for search engine viewing.
Here are two of the more important reasons:
A Site Map allows potential customers to surf your site as they choose. Think of it has your favorite store. Some days you are in the mood to go in and walk through the store looking at every display, read every sign and look through every rack until something jumps off the shelf and screams “Take Me Home”. Other days you have one thing in mind and little time, you want to run in, get it and get out as fast as you can. Offering a site map gives your customers the option.
Search engines look for how much information you have on any given topic. The xlm Site Map tells the search engines what YOU think is important on your site. |
